SWAYED MEDIA — INFLUENCER CAMPAIGN REPORTING TEMPLATE
Instructions and completed example: https://www.swayedmedia.com/resources/influencer-campaign-reporting-template

Campaign / accepted order version:
Objective / audience:
Reporting period / time zone:
Status (provisional / final / disputed):
Report owner / prepared at:

Repeat per post:
Creator / agreed account / platform:
Actual post URL / publication timestamp:
Accepted deliverable / disclosures:
Tracking-window start / end:
Native metric name / definition:
Metric value / source / observed-at timestamp:
Other metrics (labelled separately):
Unavailable data / caveats:
Verification / review decision / timestamp:

Fixed base / conditions:
Eligible events / CPM:
Gross cap / base included?:
Extra-post aggregation:
Bonus trigger / evidence / approved amount:
Gross earnings approved:
Brand fee settled:
Creator fee / net before payout costs:
Tax / payout costs (separate):
Unused budget / matching fee / future-work balance:
Payout status (pending / approved / released / received):

Tracked clicks / conversions / attributed revenue:
Tracking method / attribution window / cost basis:
Coverage limits / returns / adjustments:
Not measured? Mark not measured, not zero.

Learning / next decision:
Open actions / owner: