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Sponsored, sorted.

Launching soon

An influencer marketing platform built for clear briefs, upfront funding and verified sponsored posts. Join the waitlist for better creator campaigns.

Join waitlist

Go viral withhundreds of creators.

Put your product in every niche at once. Vetted creators post about you in the same week, so your brand shows up everywhere your customers scroll.

Independent public TikTok examples, not Swayed campaigns. Choose a card to load the original player.

Everything a dealneeds, sorted

  • Clean beauty creators in the UK…

    Maya Brooks412K · 6.8% eng.
    Aiko Tanaka286K · 5.1% eng.
    Jordan Lee151K · 2.9% eng.

    Find your people

    Creator Network

    Search in plain language, see source-labelled metrics with timestamps, and message verified creators without leaving the platform.

  • Campaign Orderv2
    Creator budget
    $2,000.00
    Platform fee · 5%
    $100.00
    Tax
    At checkout
    Maximum charge
    $2,100.00
    Accepted by both parties

    Agree once, in writing

    Versioned Campaign Orders

    Every deliverable, rate and cap lives in one accepted version. Changes create a new version that both sides sign off.

  • Maya BrooksPost submitted · 2h ago
    • Matched to @mayamakes
    • Posted inside the window
    • 184,220 video views
    $1,921.10 of $2,000 cap spentApprove post · 2 days left

    Proof before payment

    72-hour review

    Each post arrives matched to the creator’s connected account with its native metrics alongside it. Spend can never pass the cap you funded.

Pay for proof,not promises.

We’re building one shared review screen for what was agreed, what went live, what it earned and exactly what is owed. The preview below illustrates the planned workflow.

Show me the math

Post review

Glowe · Night serum launch

Ready to approve

Campaign Order v2 · signed

1 TikTok video, 30–60s, by Oct 14

Matches

@aiko.films

Posted Oct 12 from her connected TikTok

TikTok views · native

48,210

Synced 2h ago

$25 per 1,000 views
$1,205.25
Platform fee · 5%
$60.26
You’re charged
$1,265.51

Available for future work

Unused budget and its fee

$309.49

Planned post review preview. Fictional campaign and figures, not live customer results.
  1. What was agreed

    The signed Campaign Order locks in the format, length and posting date.

  2. Which post counts

    We check it went live on the creator’s connected account.

  3. What you pay for

    The platform’s own metric, never blended or estimated.

  4. What it costs

    Rate times result, plus 5%. Never more than you funded.

  5. What stays yours

    Unused budget and its matching fee remain in your Swayed balance for future campaigns.

Yes, you can seethe math.

Fund creator spend plus 5% upfront. Any unused budget and its matching fee stay in your Swayed balance for future campaigns, not as an automatic refund.

Creator budget$1,000
Share of budget earned100%

Performance deals always carry a hard cap, so you are never charged more than you funded. All money is calculated in whole cents.

You pay

Creator budget
$1,000.00
Platform fee · 5%
$50.00
Tax
Stripe Tax at checkout
Maximum charge
$1,050.00
Available for future work
$0.00

Example balance excludes tax adjustments. No routine cash refunds; exceptional cases go through support.

Your creator gets

Approved earnings
$1,000.00
Creator fee · 10%
−$100.00
Payout costs
Shown before release
Net payout
$900.00
Paid out
Wednesdays, 16:00 UTC

Three steps toa verified post.

  1. Brief and shortlist

    Describe who you’re looking for in plain language. The Creator Network returns verified creators with source-labelled, timestamped metrics.

    • AI-assisted search across TikTok, Instagram and X
    • Message creators without leaving Swayed
    • Share shortlists with your team
    Explore the Creator Network
    Keychain with a sky-blue phone, tangerine heart and navy ring light charm
  2. Fund it once

    Send a versioned Campaign Order and pay the budget plus 5% at checkout. Funds are held securely until each post is approved.

    • Stripe Tax calculated at checkout
    • Every change creates a new signed version
    • Unused funds stay available for future campaigns
    Explore campaigns
    Keychain with a sky-blue shield, tangerine padlock and navy magnifier charm
  3. Approve and relax

    Posts arrive matched to the creator’s account with the evidence side by side. Approve within 72 hours and we handle the payout.

    • Native metric names, never blended
    • A hard cap on every performance deal
    • Itemised billing and reconciliation export
    Explore approvals
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Works where youraudience scrolls

  • TikTok
  • Instagram
  • X
  • Stripe Tax
  • Lightreel discovery
  • Itemised invoices
  • Reconciliation export
  • Malware-scanned files

Sponsored posts are verified on TikTok, Instagram and X, every metric keeps its native name, and billing runs through Stripe Tax.

See campaign review

Better campaigns start here.

All guides & tools

For brands

Join waitlist

Tell us a little about your brand and the campaigns you have in mind. We’ll use these details to shape better creator campaigns and keep you posted on launch.

Name and email are required. Everything else is optional.

By joining, you request waitlist and launch updates. We’ll also use your optional answers to understand launch interest; they won’t be published on the site. You can unsubscribe or ask us to remove your details. See our privacy page.