
Sponsored, sorted.
Launching soon
An influencer marketing platform built for clear briefs, upfront funding and verified sponsored posts. Join the waitlist for better creator campaigns.
Join waitlistEverything a dealneeds, sorted

Clean beauty creators in the UK…
Maya Brooks412K · 6.8% eng.
Aiko Tanaka286K · 5.1% eng.
Jordan Lee151K · 2.9% eng.Find your people
Creator Network
Search in plain language, see source-labelled metrics with timestamps, and message verified creators without leaving the platform.
Campaign Orderv2- Creator budget
- $2,000.00
- Platform fee · 5%
- $100.00
- Tax
- At checkout
- Maximum charge
- $2,100.00
Agree once, in writing
Versioned Campaign Orders
Every deliverable, rate and cap lives in one accepted version. Changes create a new version that both sides sign off.

Maya BrooksPost submitted · 2h ago- Matched to @mayamakes
- Posted inside the window
- 184,220 video views
$1,921.10 of $2,000 cap spentApprove post · 2 days leftProof before payment
72-hour review
Each post arrives matched to the creator’s connected account with its native metrics alongside it. Spend can never pass the cap you funded.
Pay for proof,not promises.
We’re building one shared review screen for what was agreed, what went live, what it earned and exactly what is owed. The preview below illustrates the planned workflow.
Show me the mathPost review
Glowe · Night serum launch
Campaign Order v2 · signed
1 TikTok video, 30–60s, by Oct 14

@aiko.films
Posted Oct 12 from her connected TikTok
TikTok views · native
48,210
Synced 2h ago
- $25 per 1,000 views
- $1,205.25
- Platform fee · 5%
- $60.26
- You’re charged
- $1,265.51
Available for future work
Unused budget and its fee
$309.49
What was agreed
The signed Campaign Order locks in the format, length and posting date.
Which post counts
We check it went live on the creator’s connected account.
What you pay for
The platform’s own metric, never blended or estimated.
What it costs
Rate times result, plus 5%. Never more than you funded.
What stays yours
Unused budget and its matching fee remain in your Swayed balance for future campaigns.
Yes, you can seethe math.
Fund creator spend plus 5% upfront. Any unused budget and its matching fee stay in your Swayed balance for future campaigns, not as an automatic refund.
Performance deals always carry a hard cap, so you are never charged more than you funded. All money is calculated in whole cents.
You pay
- Creator budget
- $1,000.00
- Platform fee · 5%
- $50.00
- Tax
- Stripe Tax at checkout
- Maximum charge
- $1,050.00
- Available for future work
- $0.00
Example balance excludes tax adjustments. No routine cash refunds; exceptional cases go through support.
Your creator gets
- Approved earnings
- $1,000.00
- Creator fee · 10%
- −$100.00
- Payout costs
- Shown before release
- Net payout
- $900.00
- Paid out
- Wednesdays, 16:00 UTC
Three steps toa verified post.
Brief and shortlist
Describe who you’re looking for in plain language. The Creator Network returns verified creators with source-labelled, timestamped metrics.
- AI-assisted search across TikTok, Instagram and X
- Message creators without leaving Swayed
- Share shortlists with your team

Fund it once
Send a versioned Campaign Order and pay the budget plus 5% at checkout. Funds are held securely until each post is approved.
- Stripe Tax calculated at checkout
- Every change creates a new signed version
- Unused funds stay available for future campaigns

Approve and relax
Posts arrive matched to the creator’s account with the evidence side by side. Approve within 72 hours and we handle the payout.
- Native metric names, never blended
- A hard cap on every performance deal
- Itemised billing and reconciliation export


Works where youraudience scrolls
- TikTok
- X
- Stripe Tax
- Lightreel discovery
- Itemised invoices
- Reconciliation export
- Malware-scanned files
Sponsored posts are verified on TikTok, Instagram and X, every metric keeps its native name, and billing runs through Stripe Tax.
See campaign reviewBetter campaigns start here.
All guides & toolsInfluencer marketing cost: build a clear budget
Plan influencer marketing costs across creator pay, deliverables, rights, fees and tax. Includes fixed-fee and capped CPM examples without invented rate averages.
Read guideFree templateFree influencer campaign brief template
Use an editable influencer brief template with deliverables, tracking windows, caps, bonuses and review rules, plus a completed software campaign example.
Use templateFree toolFree CPM calculator: cost, spend & creator earnings
Calculate cost per 1,000 impressions, budget or impression estimates. Switch to capped creator earnings to see a view-based deal and Swayed's planned fees.
Open calculator